the future of music — “embrace the new technologies”

Capitol Building L.A. Jay Z and Rick Rubin
(l) Capitol Building L.A. — (r) Jay Z & Rick Rubun – Why so glum guys?.

So my buddy Justin Kistner who runs the Metafluence blog has posed some questions regarding the ‘Future of Music‘. As he rightly puts it – “While the profit models of the music world are in a frightful transition, the listener demand for music is stronger than ever. Music is still a cornerstone of an individuals identity. And, more people have more music than they ever have owned before.” He then asks – “Which brings me to my question to all of you, what do you think the future of music is? Some thoughts to consider:


a: Is the recording model still valid? If so, is it the bands that will be doing the recording and distribution?
b: If the money isn’t in a recording model, then what will the model of the future be?”

Readers of this blog know by now my position on the collapse of the existing system; in a nutshell the recording industry brought everything upon themselves because of their reluctance to embrace the new technologies that their customers had already embraced. Always give your customers what they want.

I wrote about this 18 months ago – The Broken Music Distribution System. And here’s another great article Rick Rubun tries to save Columbia Records, Rubin has some great insights in this piece – worth a read.

PDX Pipeline readers what do you have to say? There have been some great comments on this post here too.

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One Response to “the future of music — “embrace the new technologies””

  1. The Moose Says:

    So Rick Rubin didn’t pass muster with the NYT readers – Here we go..the New York Times readers write – it’s backlash time..they know what they want. Read the letters


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